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Product Dimensions : 0.9 x 0.9 x 5 inches; 1 ounces
Item model number : VM-01
UPC : 818107028113
Manufacturer : ILIA
ASIN : B09B8W98Y5
Best Sellers Rank: #5,672 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #70 in Mascara
Customer Reviews: 4.2 4.2 out of 5 stars (1,754) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
WHAT IT IS: A Clean Volumizing Mascara That Wraps Each Lash In Weightless, Buildable Volume Without Flaking, Smudging, Or Irritating Even The Most Sensitive Eyes.
WHAT IT DOES: Fullest Volumizing Mascara Thickens + Defines Lashes From Root To Tip With Fullness You Can’t Miss. Clean, Nourishing Ingredients Condition With Every Coat For Lashes That Look Fuller, Thicker, + Healthier.
BENEFITS: The Smudge-Free, Flake-Free Formula Washes Off Easily With Your Favorite Cleanser—No Scrubbing, Tugging, Or Heavy-Duty Makeup Remover Needed.
EYE SAFE: Fullest Volumizing Mascara Is Ophthalmologist-Tested, Safe For Sensitive Eyes, + Safe For Contact Lens Wearers.
THOUGHTFULLY FORMULATED: Talc-Free, Fragrance-Free, Gluten-Free, Cruelty-Free, Vegan
13 reviews for ILIA – Fullest Volumizing Mascara | Weightless, Buildable, Smudge + Flake-Free, Sensitive Eyes Safe | Full, Thick, Healthier Lashes | Non-Toxic, Vegan, Cruelty-Free (Full Size; 0.32 fl oz | 9.5 ml)
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$29.00
Molly F. –
Favorite mascara!
Hands down my favorite mascara! No clumps, easy to apply. Great look. Buildable coats. And a more sustainable brand with certain products.
Amazon Buyer –
Beautiful Results
Works better than I thought it would! Similar to other popular mascaras, it lengthens my lashes and makes them look fuller. It’s also easy to remove, which is a bonus. I have tried ILIA’s lengthing mascara, and unfortunately, it didn’t do much for me, but this one is different. I also love how the ingredients are more natural and better for my lashes than other cosmetic brands. It makes my lashes feel soft and not brittle or hard. I have also noticed I lose little to no lashes when I remove my makeup now, unlike when I used Maybelline’s Sky High Mascara. Despite ILIA’s high price, I do believe it’s worth it in the long-run. The only downside to this ILIA mascara is how easily it can clump. 🙂
Amazon Customer –
Over rated
It’s okIt went on clumpy and travel case cardboard like . For the price I expected better
Adri Allen –
Good quality and shows lashes more.
Incredible quality, I was very impressed. The brush catches every lash and never puts too much. Looks great on me. I’m confident with my lashes now.
Jessica Fiance –
Loved it
Love this brand. The wand was perfect
Reviewer –
Washes off easily
This is my new favorite brand of mascara. I tried this one after I tried the white version. This is a wetter formula and I generally prefer a wetter formula but I don’t think this one is as good as the ilia mascara in the white bottle because the application is bit more clumpy. But my favorite part about this mascara is how easily it washes off. That does make it more prone to smudging but even then, it doesn’t smudge out of nowhere. I have to be rubbing pretty hard with teary eyes in order for it smudge. Most days I’m smudge free. This formula also doesn’t irritate my eyes at all, even if I fall asleep with it on.
Kindle Customer –
Works better than my expensive mascara. It’s a keeper!
**I’ve only used this twice since it was delivered**Both times I’ve used this mascara it worked wonderfully. I don’t normally keep mascara on longer than 7 hours, but this mascara wore fantastically when it was left on longer than that. I purchased the smaller tube, but it includes the larger brush that the larger tube includes as well. Warning for users – it’s a larger brush than average and it picks up a lot of product. It went on well for me, but some users may but like how large it is. The mascara seems pretty concentrated so I didn’t have to layer it to see great results. It lengthened my lashes and held the curl from my mascara curler. I was very happy that the results were so great! The product didn’t create any irritation to my eyes, and didn’t flake off like most of the other chemical free or eco friendly mascaras I’ve tried. The only thing I’m worried about is whether the product itself with dry out faster than normal. The brush does collect a great amount of product, and it is more “fluffy” than typical mascaras, which makes it difficult to get into the corners near my eyes, but I use a smaller wand to take care of any clumps.
Laura –
Non irritating but pulls eyelashes down
I have sensitive eyes and wear contacts. The mascara I have used for years changed formula and now burns my eyelids. I researched alternatives and this one was listed in multiple places so I gave it a try. It works really well. It doesn’t irritate or clump. My lashes stay pretty seperated. I did notice a couple smears on my eyelids but it’s from the wand having long bristles. If I’m careful I can avoid that transfer. It goes on smooth and feels light while wearing. I dont even notice it. I haven’t seen racoon eyes after a long day. As another reviewer mentioned it had a not great scent but it’s not noticeable when wearing.This mascara did seem to pull down my lashes the firth few times I wore it more so than any other mascara I’ve used even when I curled my lashes. I found some online advice that suggested curling the lashes, applying just to tips and let dry then apply another coat from roots up. I tried that and found my lashes keep some curl but they do still lose some curl.Overall I’m really happy with a mascara that doesn’t irritate though I wish it didn’t pull down my lashes as much as it does.
Amazon Customer –
Didn’t like the product at all not worth the £40 plus , it’s messy take an age to dry it runs if you get warm will NOT recommend it found much better mascara for half the price
CALIPPE Patrick –
Beaucoup trop cher pour ce que c’est.
CJ –
The brush is to big not convenient
Julie Moxey –
It’s a nice mascara and I bought it purely because it doesn’t have phenoxyethanol in it. On the downside, it’s expensive for a mini, and it does tend to smudge quite easily, but it doesn’t irritate my eyes so I’m happy
Shanthi –
I was extremely disappointed that the product is just not worth it. There is extremely clumping of the lashes once applied and the products gets all over the place. Will not recommend it